A blog for every chapter of womanhood

Honest conversations. Real stories. Practical advice. Whether you're navigating your career, building a business, embracing motherhood, facing life's unexpected challenges, or simply figuring things out one day at a time, this is a space where every chapter is welcome.

What I’m Learning and What I’m Leaving as I Turn 45 with Stage 4 Cancer

Apart from last year, which I’ll dig into shortly, I’ve been writing an open letter to myself, which also happens to be a blog post, for the past ten years now, and let me tell you, this one hits a little differently. What the life-altering experience of finding out I had late-stage cancer, and then figuring out how to live with it taught me, and I’m still learning, is the crux of this year’s letter to myself, and the story I want to share with you – all about what I’m still experiencing, growing from, and where I hope to go from here as a forty-five-year-old woman who’s a mother, business owner, writer, and, oh yes, also living with stage four cancer.

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You’re Allowed to Outgrow What You Worked Hard to Build: How to Know When It’s Time for a Change

Growth isn’t easy. That’s why so many people live a life that’s mediocre, rather than amazing. But if you can get comfortable with uncomfortability, you just might grow into a life that’s truly fulfilling.

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10 Funny and Honest Business Lessons I’ve Learned As a Mother and Founder

The funny thing is, most of the things I’ve come to accept as truth about ambition, motherhood, life balance, and health are the opposite of what ten or even twenty-year-old me thought was real and true because the absurdity of holding it all together gracefully and effectively is a myth.

So, with that in mind, let’s dig into the 10 funny and honest things I’ve learned as a mother and business owner, who’s also thriving through cancer treatment.

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What No One Tells You About Being the Strong One

If you have ever been called the ‘strong one,’ you know that this title doesn’t just get slapped on, and it likely didn’t become your core personality trait overnight, or after some shocking life event. Here’s the truth about being the strong one that no one tells you, and how you can change your perspective on what it means to have strength, and also take care of yourself.

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Best Blogs and Websites for Women to Follow in 2025

As someone who grew up devouring books and now finds herself collecting links like others collect candles, I wanted to share a curated list of the blogs and websites that women (including myself) are loving in 2025.

Whether you're an ambitious entrepreneur, a working mom with big goals and even bigger Google calendars, or simply someone looking for spaces that get it, these are for you.

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The Myth of the Blank Slate: Why Reinvention Isn’t About Starting Over

Reinvention isn’t about erasing who you were, it’s about realigning with who you are. Discover why you don’t need a blank slate to redefine your brand, and how to reconnect with the foundations you already have.

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Your Mid-Year Check-In: Questions Every Ambitious Woman Should Ask

Sometimes, the most powerful thing you can do is pause, take a breath, reflect, and really see just how far you’ve come this year. You’ve done more than you give yourself credit for. So, if you're ready to reset, realign, or simply reconnect, here is my go-to advice for your mid-year check-in.

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Summer Self-Care That Doesn’t Require a Babysitter, a Spa, or a Secret Identity

After several summers of trying to self-care my way into enlightenment while elbow-deep in Goldfish crumbs, I’ve found what actually works—and it’s not a silent retreat. It’s five sacred minutes in a locked bathroom, or dancing like no one’s watching (even though they definitely are). Here’s my no-fluff, no-guilt guide to reclaiming your sanity this season.

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The Hard-Won Lessons That Made Me a Better Business Owner and Mom

One minute I’m pitching a client or conducting a one-on-one meeting with a team member, and the next I’m picking up a sick kiddo from school and making soup. But would I change it? Before I steal my own thunder, let’s dig into the hard-won lessons that have made me a better business owner over the past decade, and a more attentive and present mom.

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Motherhood & Parenting, Career & Business Elisabeth Thomas Motherhood & Parenting, Career & Business Elisabeth Thomas

How to Build Your Brand From Scratch as a Small Business Owner

Diving into the entrepreneurial realm is like bounding onto the wildest roller coaster—thrilling, unpredictable, and just a touch bonkers! As a small business owner, you’re not merely peddling a product or service; you’re weaving a brand narrative that captivates, resonates, and dares to stand out in a crowded marketplace. Your brand isn’t just a catchy logo or a quirky jingle—it’s the very lifeblood of your venture!

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Motherhood & Parenting, Career & Business Elisabeth Thomas Motherhood & Parenting, Career & Business Elisabeth Thomas

The Importance of Building Your Brand as a Solopreneur

In a world where solo businesses are on the rise (hello, 84% surge!), standing out from the crowd is more critical than ever. Your personal brand isn’t just a logo or a tagline; it’s the spotlight that makes your business shine brighter than a disco ball at a Friday night dance party. It’s how you build trust, attract your dream clients, and pave your way to success. Whether you’re juggling client calls or navigating the ever-terrifying QuickBooks, your brand should be stealing the show.

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Real Talk & Revelations, Career & Business Elisabeth Thomas Real Talk & Revelations, Career & Business Elisabeth Thomas

What Your 20’s Are Really For: Embracing Growth, Mistakes, and Self-Discovery

In your 20’s, it’s easy to fall into the trap of comparing yourself to others. Whether it’s your friend who just bought a new outfit and you wonder how they afford it, a stranger running past you on the street and thinking, Why can’t I run as fast as them?, or a schoolmate who’s been traveling the world and you feel like you’re wasting your life by not doing the same—comparison is a natural tendency. But while it’s an instinct we all have, it doesn’t mean it’s always helpful.

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Motherhood & Parenting, Career & Business Elisabeth Thomas Motherhood & Parenting, Career & Business Elisabeth Thomas

The Realistic Guide to Building a Career Without Sacrificing Motherhood

When I first started my business, I was a new mom with a one-year-old who had just discovered the art of toddler tantrums. The idea of launching a business at that stage seemed borderline lunacy—not just to everyone I mentioned it to but also to myself. So instead of diving in, I tiptoed. Here’s what I learned about balancing life and career as a working mom.

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Building Intentional Habits for a Life You’ll Love This Year

As a working mom and business owner, I’ve learned that focusing on my strengths and building intentional habits is way more effective (and less exhausting) than trying to bulldoze my perceived weaknesses. That’s why every January, I trade the pressure-cooker resolutions for my trusty “Intentional Habits Workbook.” Think of it as a roadmap to a year that feels like me—but a little more organized, intentional, and, dare I say… fun.

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Home & Living, Career & Business Elisabeth Thomas Home & Living, Career & Business Elisabeth Thomas

2024’s Best Books and Podcasts: Must Reads and Podcasts to Binge in 2025

Whether you’re looking for page-turning fiction, soul-nourishing podcasts, or quick escapes between the chaos of motherhood, we’ve curated a list for every moment you can spare as you round things out for 2024 and look forward to 2025. Here are some of the best books and podcasts we couldn’t get enough of this year.

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